New Hardware-as-a-Service

A concept developed by Auditdata & Sycle delivers top-level technology at affordable pricing to audiology clinics in the US.

Forget costly service, calibration, and support of your audiology equipment. The new Hardware-as-a-Service (HaaS) concept designed through collaboration between Auditdata and Sycle gives you the opportunity to obtain the newest audiometers and fitting equipment at a fixed monthly fee.


Auditdata and Sycle join forces to introduce a brand-new concept for the US market: Hardware-as-a-Service. As a Danish developer and designer of both software and hardware for audiology practices, Auditdata provides a flexible solution within Primus, a new standard in Fitting systems. Sycle will deliver all Primus products as a service solution. This brilliant concept is called Hardware-as-a-Service.

State-of-the-art audiology equipment

The Auditdata Primus audiometer and fitting solutions have set new standards for a seamless experience with pc-based audiology equipment. Primus covers products such as a compact pure tone and speech audiometer, a video otoscope, a combined fitting unit and audiometer solution, plus a HIT (Hearing Instrument Testing) unit.

A familiar service takes on new form

As the leading practice management software provider in audiology and hearing care, Sycle is confident that offering hardware as a service through this new collaboration will greatly benefit audiology clinics of all sizes. Today, Sycle’s practice management solutions are only offered as SaaS (Software-as-a-Service).

By joining forces, Sycle and Auditdata will magnify their individual strengths within SaaS and HaaS. A successful formula for happy customers “It is a proven concept”, states Ridge Sampson, Sycle CEO. “We have built our entire company delivering audiology solutions with a Software-as-a-Service model. We know the value it brings to our 6,000 + customers. We are confident we will deliver the same customer satisfaction and commercial success with this new concept, Hardware-as-a-Service,” he continued.

Founder Claus Bak Petersen

Warranty, service, calibration, and software updates included

Claus Bak Petersen, Auditdata CEO, describes the simplicity of the new Hardware-as-a-Service concept as the best possible way for an audiology practice to get premium equipment for a fixed monthly fee. “The true benefit lies in the fact that you know what you get – and you do not have to worry about outdated software, breakdowns, or additional costs,” Claus Bak Petersen explains.

The Auditdata-Sycle Hardware-as-a-Service concept has been created to be as transparent as possible, allowing the customer to get a seamless experience. Included in the package are all the software updates, calibrations, warranties, service, and maintenance.

No hidden costs

With a fixed price starting from only $149 per month without any start-up costs, it is easy to understand the excitement. “This new concept will enable more audiologists to not only acquire but also maintain a totally updated, fully functioning measurement and fitting solution. The added benefit is the comfort in knowing the exact cost each month. There will be no surprises,” Claus Bak Petersen adds.

Calibration is handled without downtime

As an additional bonus service, Auditdata and Sycle are able to provide the mandatory yearly calibration of devices without experiencing any downtime. The secret lies in the ingenious storage of all calibration data in the headset plug. Thus, calibration simply means plugging in a new headset and shipping the old one off for calibration. It doesn’t get any easier.

Read more about calibration services

How to set up Primus Fitting Unit video

For more videos from Auditdata, please visit our YouTube Channel:

About Sycle:

Sycle is a hearing care practice management solution with over 6,000 clinics and 18,000 users logging in everyday from all around the world. Sycle was founded in 2001 and is headquartered in San Francisco, CA with offices in Vancouver, BC and Birmingham, AL.

Press Contact, US: Peter Adams, Director of Marketing & Communications. Email: Phone.: 415.794.5861

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