Auditdata welcomes new talents at HQ in Denmark

With a clear growth strategy adding the right resources is essential to accomplishing the mission. As such, Auditdata is continuously looking for new talent to contribute to reaching our goal of becoming the world’s leading, independent provider of audiology solutions.

We’re happy to announce we have welcomed several new, competent colleagues to our organisation this year. Some of the most recent additions are a Senior Project Manager for AuditBase, Ole Christian Jensen, and two Sales Directors for our diagnostic equipment, Frank Enevoldsen and Palle Rud Pedersen.

Ole Christian Jensen - Senior Project Manager

Ole Christian Jensen joins AuditBase at Auditdata

Ole has spent more than 25 years in the field of Medical Devices, the last four within the audiology industry. A recent position as International Product Manager at Otometrics has now been superseded by his current position as Senior Project Manager for the AuditBase portfolio at Auditdata.

“Having worked several years with technical universities on how to develop things in the future, I have often heard companies use terms as “user driven development” and that they wanted to develop “solutions” or “services” instead of just “products”, but I have never met a company that actually does this to the degree that Auditdata does."

Ole continues, "I think this says a lot about the company and this is one of the reasons why I am very excited to join.”

Ole will assist the Danish AuditBase team with the continuous product and solution development. 

Contact Ole at

Palle Rud Pedersen - Sales Director, Distributors

Palle Rud Pedersen joins audiology equipment at Auditdata

Palle knows the audiology industry very well, as he has been with Widex as Export Manager and Sales Director for more than 15 years. At Auditdata Palle will be in charge of handling the sales via distributors in the field of diagnostic equipment. 

“After many years of experience from the hearing aid industry I am very pleased to Join Auditdata and continue my personal development and career within the field of hearing rehabilitation and audiology."

Palle continues, "Based on the DNA of Auditdata which I see as software development to the clinics and hearing aid dispensers but now also including unique audiological instruments with strong software solutions, I am fully convinced we have a very big opportunity to become one of the major players within our field.”

Palle joins the company as part of a new strategy, which divides sales channels into sales via distributor and direct sales to chains and buying groups. As such, two new positions have been created: a Sales Director for distributor sales and a Sales Director for direct sales. In his new role as Sales Director for Distributors, Palle will strengthen the Distributor Sales department and continue to nurture current and attract new distributors. 

The current brands in the diagnostic instrument portfolio covers Primus Fitting systems and audiometers, Otovation audiometers, and Entomed audiometers. See all audiology solutions. 

Contact Palle at

Frank Enevoldsen - Sales Director

Frank Enevoldsen joins audiology equipment at Auditdata

Frank is new to the audiology industry, but is an entrepreneur at heart. With 8 years as Managing Director and most recent Vice President at Verizon, Frank will contribute with his ability to make businesses grow successfully. Frank will be Sales Director for direct sales in the field of diagnostic equipment.

"I am very pleased to join this Auditdata team full of energy, knowledge and passion. I like the idea and way of Software-as-a-Service combined with the hardware instruments." 

Frank continues, "I look forward to learn from all colleagues, partners and clients. I will do my utmost to work as a loyal team member, contributing and fulfilling my roles, so we as a team can meet our targets, objectives and customer expectations."

The position as Sales Director for direct sales is part of the new strategy, and Frank will in this new role as Sales Director be responsible for all direct business with chains and buying groups. Frank will primarily focus on creating solid solutions within the Primus portfolio. 

See all audiometers here. 

See all fitting solutions here.

Contact Frank at