This guide will help you to:
- Understand and improve interaction across the key touchpoints along your customer journey.
- Embrace and navigate digital disruption including your presence on social media and search engines.
- Become better at converting visitors to clients with a strategy that balances clinical and commercial needs.
- Learn how you can include client repurchase and referral to build long relationships.
- Access a smart tool that allows you to calculate the financial impact of optimising touchpoints along your customer journey.